by Tyler Keough | Feb 11, 2026 | Blog
Heineken USA introduced two flavored entries to its alcohol-free lineup on February 5th, adding Cold Pressed Lime and Nectarine Juniper to Heineken 0.0. The move targets flavored segment growth within alcohol-free beer while activating new retail placements. Heineken...
by Tyler Keough | Feb 10, 2026 | Blog
Non-alcoholic beer now makes up about 83% of alcohol-free beverage sales, compared with roughly 11% for wine and 6% for spirits. The audience is not separate from traditional alcohol. Around 93% of NA buyers also purchase alcoholic drinks, which reinforces that...
by Tyler Keough | Feb 9, 2026 | Blog
The Great American Beer Festival will move outdoors for the first time in its history in 2026, relocating to Denver’s Levitt Pavilion. The change compresses public sessions and alters operating conditions for breweries, brand operators, and distributors, including...
by Tyler Keough | Feb 8, 2026 | Blog
Non-alcoholic beer is one of the easiest ways to make a zero-proof drink feel like a real cocktail. It adds bitterness, carbonation, body, and that familiar bar-style finish you don’t get from juice alone. Think of it the same way bartenders use prosecco, lager, or...
by Tyler Keough | Feb 7, 2026 | Blog
Breweries across Sonoma County are expanding nonalcoholic beer and hop water offerings, creating new SKUs, formats, and pricing tiers for taprooms and retailers. The moves add year-round options that tap into production methods designed to preserve aroma and body...
by Tyler Keough | Feb 6, 2026 | Blog
Non-alcoholic beer has exploded in popularity in recent years. Athletes drink it after workouts, professionals use it to replace happy hour, and health-conscious consumers choose it as a daily alternative to alcohol. But one question keeps coming up: Is non-alcoholic...
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